5,000 Devices Deployed in 30 Days Across 25+ Countries

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The situation

Mobile device and cellular support constrained the client's ability to scale internationally.

The organization had strong internal IT capabilities, but global device lifecycle management and multi-carrier coordination required specialized operational focus, dedicated tooling, and repeatable workflows across countries. Without a centralized program, provisioning and service requests demanded increasing coordination effort. Carrier cost management grew more difficult as regional billing terms, discounts, and account structures multiplied. Employees experienced variability in turnaround time and service consistency across locations.

The client was looking for a partner to deploy a mobile program globally. Internal teams absorbed escalations, routine provisioning, and carrier troubleshooting alongside their strategic responsibilities. That volume of low-complexity work consumed capacity the organization needed elsewhere.

The solution

Astreya implemented a global mobile device management and ITAM program covering the full lifecycle from provisioning and activation through recovery, reconditioning, and redeployment. The program launched in phases, starting with the U.S. market and expanding across EMEA, APAC, and LATAM within 60 days, with standardized playbooks designed to support the ongoing addition of countries.

Astreya built a dedicated team of inventory analysts and technicians, led by a Team Leader, operating from the United States and the Philippines. The team leveraged the client's existing ticketing and mobile management platforms to handle requests, escalations, and service performance through dedicated service queues for triage, device setup, and end-user support.

Centralized warehouse space and shipping and receiving services from Astreya's facility in Kyle, Texas supported North American users. A partner dropship network across APAC, EMEA, and LATAM enabled international fulfillment on a country-by-country basis. Astreya designed order orchestration and carrier activation workflows so that execution stayed consistent as volume and geographies increased. Regional and country-specific playbooks standardized delivery and made onboarding new countries repeatable.

Real-time dashboards tracked SLA adherence, ticket resolution performance, and activation metrics across all regions. Reporting combined Jira, automated Google Sheets workflows, Looker Studio, and Oomnitza for technology asset visibility. Monthly billing audits surfaced carrier charge discrepancies and enforced discount terms across domestic and international accounts.

The results

• 5,000 devices deployed in 30 days Standardized staging, configuration, and activation workflows enabled rapid execution while maintaining consistent service handling across request types.

• 25+ countries enabled in 60 days A phased rollout with country-specific playbooks made expansion repeatable and positioned the program to absorb additional regions without reworking processes.

• 4.9 out of 5 average CSAT in FY25 across 471 responses A dedicated service model and consistent queue management supported a predictable employee experience globally.

• $120,000 saved in Q4 2025 through redeployment optimization Redeploying 300+ current-generation devices before transitioning to the next model reduced unnecessary procurement spend.

• Significant reduction in escalations to internal management Astreya assumed end-to-end operational ownership for fulfillment and carrier operations, lowering the coordination burden on internal teams.

Growth without drag

A centralized mobile ITAM program gave the client a repeatable operating structure that kept pace with headcount expansion across 25+ countries. Each new region followed the same provisioning, activation, and recovery processes, eliminating the coordination overhead that had previously slowed rollouts. Employees across geographies received consistent turnaround times and service quality. Lifecycle discipline strengthened cost control through ongoing billing audits, discount enforcement, and proactive device redeployment.

With Astreya owning mobile fulfillment and carrier management, the client's internal teams stopped absorbing routine work. That capacity shifted toward higher-value initiatives. Billing visibility across global carriers and regional accounts gave leadership a clear view of telecom spend, supporting faster decisions on cost optimization. The program now operates as a permanent capability, positioned to absorb additional countries and device categories as the workforce continues to grow.

What made the difference

Three elements drove these outcomes:

• Workflow Orchestration Astreya designed order and carrier activation workflows so that execution stayed consistent as volume and geographies increased, enabling 5,000 deployments in 30 days without sacrificing quality.

• Playbooks That Scale Regional and country-specific playbooks standardized delivery across 25+ countries and made it straightforward to onboard new markets as scope expanded.

• Shared Visibility and Cadence Dashboards and regular operational reviews created a single view of SLA performance, ticket health, billing accuracy, and activations, enabling faster decisions and continuous improvement.

Ready to bring order to your global IT assets?

Contact Astreya to learn how a structured ITAM program can eliminate lifecycle gaps, reduce procurement waste, and scale with your workforce.